Look at all the successful B2B brands out there. Many of them rely on B2B marketing automation today. As of 2021, 51% of companies are using marketing technologies, and more than 58% of B2B brands planning to adopt them. So, when you want to do the same, you must know your automation goals and learn … Read more
Sending a series of welcome emails can help you begin a warmer journey with subscribers. For that, you must learn how to create a welcome email sequence. The best way to build relationships with your subscribers is through emails. You need to create value for your newsletters. That way you can ensure that the subscribers … Read more
Email marketing is a great way to increase your traffic and build relationships. 80% of retailers in the US believe that email marketing works as a driving force to expand customer acquisition and retention. Other than that, sending emails is extremely cost-effective and delivers a high ROI. The average return for email marketing is $38 … Read more
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