Tag: drip

What is Drip Marketing and How Can You Benefit from it

What is Drip Marketing and How Can You Benefit From a Drip Campaign

Email marketing become more competitive over time. Marketers can only adjust as audiences become busier, more aware of puffy marketing copy, and demanding personalized experiences. In this context, drip marketing, a new, focused application of established principles, can thrive. But what is drip marketing, exactly, and which principles is it upholding? Perhaps more importantly, does it […]