How to Write Great Email Signatures for Your Business [Plus Examples and Tips]
Most marketers often emphasize too much on writing great subject lines, headers, email copy, and visuals. Only a little effort left for the rest of the email body. If you are doing the same, you are not taking all the chances to make your email campaigns successful. One of these neglected parts of an email […]
Best Days to Send Emails: A Step by Step Guide for Email Marketers
When Anthony Liccione said “They say, timing is everything”, he wasn’t wrong. Time plays an important factor in both your personal and professional life. If you fail to launch your campaign in time, then there is a big chance that you will lose out on profits. The same goes for your emails. If you don’t […]
How Can Email Marketing Fuel Your Overall Inbound Strategy (Tips and Tools)
The practice of email marketing has begun in 1978, thanks to Gary Thuerk of Digital Equipment Corp who sent emails to 400 recipients for promoting their company’s computers. In the next years, it just became more and more popular. And at present, it is one of the most popular and effective marketing strategies, being practiced […]
Email Marketing and Subscription Management in 2023 – One-Stop or Independent Solution to Choose for Your Business
Do you want to boost your marketing efforts within your current budget and strategy? Then, you should consider pairing your email marketing activities with subscription management instead of implementing them separately. With email marketing, you can build relationships with your target audiences while promoting your brand and product. And subscription management lets you manage and […]
What is Audience Segmentation – A Step by Step Guide to Increase Your Email Conversions [Plus Best Practices]
The application of audience segmentation is vast, covering various sectors, including research, development, and business. It’s a very common and useful technique among digital marketers, particularly those who are involved in email marketing. About 333 billion emails are being sent and received every day globally. A large number of them are marketing emails. But the […]
11 Simple Newsletter Ideas That Can Impress Your Reader & Boost Email Engagement
Are your newsletters engaging and converting enough? If not, let’s roll the dice. Despite sheer competition from other marketing channels, email marketing still remains at the top of its game. It has a magnificent ROI of around $44 for every $1 spent. Inevitably, marketers are running for it. But why aren’t all businesses generating the […]
The Ultimate Email Marketing Stats & Facts You Should Know in 2023
Looking to know some interesting facts and stats about email marketing? Here in this post, you’ll be going to know all about recent updates, stats, and facts about email marketing.
Is Still Email Marketing Effective? Five Reasons to Believe It Is
Email marketing is an age-old marketing channel. Isn’t the sentence is a cliched one? But sometimes we all get along with cliché. Even at the beginning of the 21st century, marketers believed it was. Though, most successful business owners were happy to use email marketing as a powerful marketing weapon. And, more and more people […]
Email Marketing vs Subscription Management- 6 Differences you Should Know
As an online business owner, you may already know the importance of email marketing for business growth. But, success in business growth not only depends on email marketing but also depends on proper subscription management. Both these marketing strategies will generate leads that will eventually become profitable customers. However, some online business researchers think that […]
Subliminal Advertising in Email Marketing & How To Do It in the Right Way
The subliminal message is a smart way to convince your customers by influencing their subconscious. Over the years, famous brands like Nike, Pepsi, Coca Cola, successfully using hidden messages to promote their products or services. Nowadays, marketers use the same strategies in email marketing. Advertising that uses images and sounds that the conscious mind is […]
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