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How to Use Emoji in Email Marketing to Increase Open Rate

email in emoji

Isn’t this emoji reminds your daily conversation in social media? Well, in today’s world people love to express their actual feelings through visualization. Emoji is the simplest way to do that and it’s available everywhere. There are lots of emoji to assist you in communicating with your opposite person very clearly. The first journey of … Read more

Is Marketing Automation Ideal for You?

marketing automation solution

As we know, marketing is one of the vital parts of any business. But, the modern-day marketing strategies are far different from the typical. Therefore, people would like to establish marketing automation solutions in their business for better development. According to Wikipedia, marketing automation refers to software platforms and technologies that marketers use to plan, … Read more

Incentive Email Best Practices: How They Drive Your Revenue

Incentive Email best practices

Is it your intention to give your subscribers special? Everyone loves to get something more and extra. That’s why incentive email works astonishingly. You spread your hand with incentive email; then your users, customers, and ‘to be subscribers’ are most likely to accept your offers. Suppose, you are an irregular reader of The Economist and … Read more

Email Tips: What is the Max Email Length?

max email length

Every email has a limitation of its length. You must follow the max email length while composing an email copy. Email marketing is one of the most effective marketing channels that every marketer has used for their business promotion. Writing a killer email copy always plays an important role when you’re running an email campaign. … Read more

Email Marketing Powered Funnel For Conversion

email marketing funnel

What should be your final goal as an email marketer? Is it just to create an email list or convert prospects into loyal customers? However, these two things are definitely an important part of email marketing strategies. And every email marketer along with these two strategies, s/he must follow other marketing strategies professionally. But without … Read more

Email Color Choices – How They Impact Your Email Engagement & Conversions

Email Color

Did you know that Black, Red, and White are the three major marketing colors? The reason is, these three colors determine other colors mixing with each other. Such as green, blue, yellow, brown, violate, purple, and more. Many companies using different colors to express their company identity. For example, Facebook uses blue all over, YouTube … Read more

Email Deliverability Best Practices: Boost Your Inbox Reach in Times of Crisis

Email-Deliverability

Even after the evolution of many marketing strategies and digital tactics, businesses still revolve around emails. Nearly 81% of SMBs use email marketing as their primary source to communicate with their clients. So most likely emails can be the most prominent way to stay connected with your prospects during a critical time also. Currently, many … Read more

6+ Best Email Marketing Strategy You should Apply

How Public Relation And Email Marketing Go Hand In Hand

290+ billion emails are sent every day. The amount is expected to reach 347 billion by 2023. More than 90% of people over the age of 15 use email. Besides that, it is pretty customizable and brings on the highest return of investment.  Unlike the paid social media ads, email has the highest visibility and open … Read more

How to Utilize Email Retargeting in Your Marketing Strategy

email-retargeting

Have you still not utilized Email Retargeting in your marketing strategy? If not then you are surely losing out a lot of potential customers and extra revenues. As an online shop owner you must experience the disappointment, a number of potential customers visit your shop but leave without buying anything. And never come back again. … Read more

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