Tag: Customer Journey Mapping

Why Email Journey Mapping is Crucial for Your Email Marketing – 10+ Steps to Describe the Whole Process

The journey from lead to loyal customer is not that straight. An email marketer has to work rigidly to create a customer base from scratch. It’s hard to keep your customers’ attention with email for any product or service. You will also need to think about the drastic changes in customer behavior in this COVID […]

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