Month: September 2022

What is Drip Marketing and How Can You Benefit from it

What is Drip Marketing and How Can You Benefit From a Drip Campaign

Email marketing become more competitive over time. Marketers can only adjust as audiences become busier, more aware of puffy marketing copy, and demanding personalized experiences. In this context, drip marketing, a new, focused application of established principles, can thrive. But what is drip marketing, exactly, and which principles is it upholding? Perhaps more importantly, does it […]

How to create survey invitation email for Higher Response Rate

How to Create a Survey Invitation Email for Higher Response (With Examples and Best Practices)

Customer feedback is one of the keys you need to improve your product. It will help you understand whether a product delivers proper value or not. Also, you will learn where the problem lies and solve it simultaneously. Unlike any other channel, email marketing performs remarkably well for gathering customer feedback. Well, for that, you […]

re-engagement email campaign

How to Create a Game-Changing Re-engagement Email Campaign and Win-Back Your Lost (Almost) Subscribers

As an email marketer, one of your core jobs is to grow subscriber lists. As people come to an email list from the best of your efforts, they often unsubscribe. Whether it is a normal thing or not, it is alarming. So, before a bunch of leads are unsubscribed from your lists, what should be […]