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Author:

Nahid Komol

How To Reduce Email Bounce Rate (6 Steps Easy Guide)

email bounce

The success of an email campaign considered on different email metrics. As an email marketer, you need to check and manage them with a secure plan and execution. One of such crucial metric is the email bounce rate which can possibly make a tremendous difference in your email engagement. So in this article, we’ll show … Read more

Email Marketing Cost: How To Prepare Your Email Budget Plan with Ease

Email marketing cost

Did your email marketing budget succeed the last time? If not, you must reinvent it thoroughly. Generally, your marketing budget & ROI are proportional to each other. That means, your marketing budget determines how much money you should spend, and the ROI (Return on Investment) depends on which way you’ve spent it. However, implementing a … Read more

Make Accessible Emails To Your Audience In 7 Easy Steps (Tips & Tricks)

As an email marketer, you must confirm your emails are sent flawlessly and accessible to all devices of your subscribers. This is how you can figure out your email performance and analyze it for further initiatives But unfortunately, it’s true that sometimes your emails may not able to reach everyone in your subscriber list. Or … Read more

Email Marketing Powered Funnel For Conversion

email marketing funnel

What should be your final goal as an email marketer? Is it just to create an email list or convert prospects into loyal customers? However, these two things are definitely an important part of email marketing strategies. And every email marketer along with these two strategies, s/he must follow other marketing strategies professionally. But without … Read more

Email Color Choices – How They Impact Your Email Engagement & Conversions

Email Color

Did you know that Black, Red, and White are the three major marketing colors? The reason is, these three colors determine other colors mixing with each other. Such as green, blue, yellow, brown, violate, purple, and more. Many companies using different colors to express their company identity. For example, Facebook uses blue all over, YouTube … Read more

Email Marketing: Is It Really Dead? What Statistics Say And What Should Be Your Next Move

Is Email Marketing dead

‘Is Email Marketing Dead?’, well at the first impression, you might think is it really true. Actually, based on some email marketing concept, it is dead for those who utilize email as only for promotional purposes than personalized emails. 77% ROI comes from segmented, triggered and capitalized email marketing methods – CampaignMonitor But we all … Read more

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