Adnan KhanAdnan Khan 
Before running a successful email marketing campaign, you need to create an email list of active leads. And, these leads should be interested in your business. But do you know how to find email addresses in the right way? It’s a way bit trickier. Only if you follow a careful method, the job would be … Read more
The popularity of email marketing has been always on the rise. The post-pandemic era makes it even more relevant. What makes it an undeniable marketing channel, also brings a horde of new challenges. As everyone wants their email campaigns to bring acquisition, retention, and revenue. Over 105 billion emails are sent everyday and the number … Read more
Customers may come and go in your business. But if you want it to flourish and be successful, you need a loyal customer base. We will explain things later on. For now, you can get along with the stats given below. 60% of loyal customers will buy more often from their preferred companies. InMoment Loyal … Read more
Every day you probably get tons of emails from your customers or other organizations. But most of the time, it’s hard to check them one by one. Also, in some cases, you do not want to fill your inboxes with unnecessary queries. That means you don’t have time to check those emails which are not … Read more
Affiliate marketing is a way of promoting products or services of other companies on your blog website, social networks, emails, etc. Around 3 – 81% of brands use Affiliate Marketing Programs and the industry is expected to grow to $6.8 billion by 2020. eMarketer Nowadays, most of the industry uses the power of affiliate marketing … Read more
The subliminal message is a smart way to convince your customers by influencing their subconscious. Over the years, famous brands like Nike, Pepsi, Coca Cola, successfully using hidden messages to promote their products or services. Nowadays, marketers use the same strategies in email marketing. Advertising that uses images and sounds that the conscious mind is … Read more
Marketing is an everlasting way to drive sales and revenue. But it needs continuous efforts to rise above your competitors. To make successful business plans, you need to learn all the basics in the first place. Marketing glossary is one of those basics. That’s why we’ll try to share the most useful terms or jargon … Read more
Personalization becomes the key to every marketing aspect. The same goes for email marketing. Applying dynamic email content can increase your email engagement and retention nonetheless. While creating emails, marketers always focus on these informations – Name, gender, etc Location Race Professional information Financial status Personal preferences Previous purchases Customer lifecycle or style Behavior All … Read more
Successful email marketing campaigns play an important role in developing your business. But many people think that email marketing is dead now. And they don’t utilize this marketing method properly for promoting their business. Actually, email marketing is still alive and always creates a positive impact on growing business. Hence, the current ROI of email … Read more
As we know, marketing is one of the vital parts of any business. But, the modern-day marketing strategies are far different from the typical. Therefore, people would like to establish marketing automation solutions in their business for better development. According to Wikipedia, marketing automation refers to software platforms and technologies that marketers use to plan, … Read more
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