Category:

Email Marketing

Subliminal Advertising in Email Marketing & How To Do It in the Right Way

Subliminal Advertising example in Email Marketing & How To Do It Right! way

The subliminal message is a smart way to convince your customers by influencing their subconscious. Over the years, famous brands like Nike, Pepsi, Coca Cola, successfully using hidden messages to promote their products or services. Nowadays, marketers use the same strategies in email marketing. Advertising that uses images and sounds that the conscious mind is … Read more

Email Marketing Cost: How To Prepare Your Email Budget Plan with Ease

Email marketing cost

Did your email marketing budget succeed the last time? If not, you must reinvent it thoroughly. Generally, your marketing budget & ROI are proportional to each other. That means, your marketing budget determines how much money you should spend, and the ROI (Return on Investment) depends on which way you’ve spent it. However, implementing a … Read more

Subscribe2: The Best Subscription Management Software For WordPress

Subscription management software for WordPress

A good chunk of all the digital and physical services we use today are subscription-based. Even if we talk about reading blogs or articles, rarely people go directly to websites for that. Instead, they subscribe to their newsletters (Who doesn’t have newsletter these days?), and newly published blogs get delivered to their email addresses. Now, … Read more

Best Ways to Reach Your Audience During COVID-19

Ways to Reach Your Audience During COVID-19

The face of the global economy is changing to new directions due to COVID-19. The lockdowns causing many businesses to suffer. Most of the industries are heavily impacted by the pandemic. So, as a marketer, how are you going to help your customers and company? As you can see, people are forced to staying at … Read more

Make Accessible Emails To Your Audience In 7 Easy Steps (Tips & Tricks)

As an email marketer, you must confirm your emails are sent flawlessly and accessible to all devices of your subscribers. This is how you can figure out your email performance and analyze it for further initiatives But unfortunately, it’s true that sometimes your emails may not able to reach everyone in your subscriber list. Or … Read more

Email Harvesting: Everything You Need to Know About It

Email Harvesting

Each day we deal with a significant number of emails. Though there are some renowned social media to communicate, still email is the first choice for formal, business, and academic purposes. But, the problem starts when we get any annoying or unwanted emails. Do you know why we get these annoying emails? Maybe, we somehow … Read more

How To Create a Buyer Persona For Email Marketing

buyer persona for email marketing

Are you familiar with buyer persona? They are a bunch of fictional entities that build upon your actual customer demographics and activities.  Feel no doubt about it. Customer data are one of the most crucial things in marketing. How you collect them and utilize them determines the success of your email marketing campaigns too.  Segmenting … Read more

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