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Subscriber Lists

Subscriber Lists are created in order to distinguish the groups of subscribers. When a user subscribes, he or she will be stored under a particular list by matching the segment for the list.

There could be many campaigns you have to create in order to promote your different products on different occasions.

Subscribers will also be different for different products or occasions. If you create separate lists for every product, you can target the subscribers based on their specific criteria.


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