To create a list, just go to weMail→Lists, click on Add New.
![Add new](https://getwemail.io/app/uploads/2019/10/Screenshot_1-8-1024x317.png)
You will get a pop-up window, type your List name. You can add a description of the list if you want. Then hit Save, and your list will be created.
![Add New List](https://getwemail.io/app/uploads/2019/10/Screenshot_2-5.png)
Segment
Segment is an important part of the email campaign. Segment is used as a personalization tactic to deliver more relevant email marketing to subscribers based on their geographic location, interests, purchase history, and much more. You have to create a segment for a list.
So, based on that segment those subscribers will be stored under that list.
To create a segment for a list, click View Subscribers of that particular list.
![view Subscriber](https://getwemail.io/app/uploads/2019/10/Screenshot_3-6.png)
There you will find options Add Subscribers, Search Segment, Options. If you want you can add subscribers to your list manually. Click on Add Subscribers.
![Add Subscriber](https://getwemail.io/app/uploads/2019/10/Screenshot_4-4-1024x266.png)
You will get a pop-up window. There you will get options to create subscribers or add from existing subscribers. If you want to create subscribers, click on that button.
![Create New Subscriber](https://getwemail.io/app/uploads/2019/10/Screenshot_5-5.png)
You will get options to add an email address, first name, last name, and phone number. Then hit Save and your subscriber will be added to that list.
![Subscriber Pop-up](https://getwemail.io/app/uploads/2019/10/Screenshot_6-1.png)
If you click on the subscriber, you can see his/her profile.
![Profile](https://getwemail.io/app/uploads/2019/10/Screenshot_13-2-1024x234.png)
Now to create a segment, click on Search Segment, the button will change to Hide Search Segment.
![Search Segment](https://getwemail.io/app/uploads/2019/10/Screenshot_7-1-1024x546.png)
Now select a segment. If you choose email address and put @gmail.com at last, that means if a subscriber email address ends with @gmail.com like, ‘[email protected]‘, that subscriber will be added to that list.
There are more options for a segment available.
![Segment options](https://getwemail.io/app/uploads/2019/10/Screenshot_8-1-1024x523.png)
If you click on Add More, you can add another condition. So if both the conditions are met, then that subscriber will be added to that list.
![Second option](https://getwemail.io/app/uploads/2019/10/Screenshot_9-1.png)
If you choose any from the drop-down box of Contacts match, you will get OR for your condition. That means if any of the conditions are met, then that subscriber will be added to that list.
![OR](https://getwemail.io/app/uploads/2019/10/Screenshot_10-1.png)
If you choose all from the drop-down box of Contacts match, you will get AND for your condition. That means if both of the conditions are met, then that subscriber will be added to that list.
![And](https://getwemail.io/app/uploads/2019/10/Screenshot_9-2.png)
Click on Create, you will get an option to set the segment name. Type the name and hit save.
![Create](https://getwemail.io/app/uploads/2019/10/Screenshot_11-2.png)
If you click on Options, you can Manage Segments, Manage Tags and Export To CSV.
![Options](https://getwemail.io/app/uploads/2019/10/Screenshot_12-1-1024x225.png)
Tags
Tagging email contacts will help you manage contacts segmentated
![](https://getwemail.io/app/uploads/2019/11/weMail-Tags-1024x518.png)
That’s it!